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Food for Thought: The Crossroads of Innovative Software Leaders and Private Equity Capital in Chicago

by Ryan Bonner, Jay Nguyen

  • ryan bonner
  • jay nguyen

Simply put, securing elite marketing, product and tech leadership isn't merely advantageous – it's one of the definitive factors separating billion-dollar exits from mediocre returns for your investment thesis. The private equity firms dominating the software and SaaS market aren't just finding elite executives; they're connecting with the absolute best talent available.

Last week, Bespoke Partners hosted an exclusive marketing, product, and tech happy hour at Chicago's acclaimed Momotaro restaurant, bringing together influential marketing, product and tech leaders, as well as private equity partners in the city's tight-knit software community.

Chicago's Small but Powerful Leadership Ecosystem Is Closer Than You’d Think

Chicago based Execs have historically been underrepresented in the software and SaaS leadership conversation. With Jay Nguyen as our Chicago authority, Bespoke has strengthened the definitive connection point between private equity firms and elite talent in this high-value market.

Chicago's software community, while compact, is undoubtedly interconnected. The energy was unmistakable as executives and private equity partners alike dove into substantive discussions about market challenges their teams have been facing. We were thrilled to provide an atmosphere that allowed for genuine connection among likeminded peers.

For private equity executives and partners, Chicago represents an untapped reservoir of transformational tech leadership that directly impacts multiples and accelerates exits. Bespoke's Chicago network delivers immediate advantage: identifying elite execs with value creation track records who bring the same level of impressive expertise as other saturated-at-times markets.

AI Is Revolutionizing How We Connect Elite Talent

The conversations throughout the night seemed dominated by AI. These weren't just passive discussions about theoretical applications – Chicago's tech leaders arrived with specific implementations they're driving within their own organizations and genuine curiosity about how others are navigating similar transformations. This led to more discussion about how AI is reshaping both their product roadmaps and their talent strategies simultaneously.

As executives shared their AI integration challenges and breakthroughs, they turned to Bespoke with pointed questions about our Executive Index. They appreciated that we're not just using AI as a marketing buzzword, we're leveraging it to identify leadership patterns and capabilities that traditional recruiting simply cannot detect. The competitive advantage this creates isn't incremental, we’re identifying transformational leaders their competitors don't even know exist, often weeks or months before these executives formally enter the market.

The interconnection was unmistakable – the most innovative companies are applying the same advanced thinking to both their products and their leadership acquisition efforts.

They [executives] appreciated that we're not just using AI as a marketing buzzword, we're leveraging it to identify leadership patterns and capabilities that traditional recruiting simply cannot detect.

The Bespoke Difference:
We Connect, You Conquer

What differentiates Bespoke isn't just our knowledge of the best marketing, product, and tech leaders – it's our proven ability to bring them together in ways that create immediate, measurable value. We don't collect contacts; we forge high-yield connections that accelerate exits.

Partnering with Bespoke means tapping into living, breathing networks of elite talent who trust us as their strategic advisors. In today's environment, winners aren't just building superior products – they're assembling unbeatable leadership teams with unprecedented speed.

Connect with our team today to leverage our Executive Index and secure your invitation to our next exclusive gathering.

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To learn more about the Bespoke Partners Leader Community and apply to join, visit: https://www.bespokepartners.com/bespoke-leader-community/ 

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Authored by:

  • ryan bonner
    Partner, Product & Tech Practice Lead

    Ryan Bonner is a Partner leading the Marketing and Technology Leader Practices with Bespoke Partners. Based in Boston, he joined the firm in 2024. Prior to Bespoke, he spent the previous decade with Spencer Stuart focused on supporting both PE backed and public companies recruit B2B Technology Marketers, Product leaders and digital transformation teams.

    Prior to search Ryan was a 20 year operator holding senior go-to-market roles with brands like Bose Corporation, Thermo Fisher Scientific and CVS Pharmacy.

  • jay nguyen
    Partner

    Jay Nguyen is a Partner for the Product & Technology Practice at Bespoke. Based in Chicago, he joined the firm in January 2025. Prior to Bespoke, he worked at True Search and the Global Leadership Society as a Partner and Managing Director where he focused on placing Technology Leaders for Software clients.

    Jay also previously ran Global Executive Search for Intuit, a multi-billion Cloud and SaaS company. His unique experience spans across Venture backed start-ups, Private Equity, and Fortune 1000 Software companies.

    In his spare time, you can find Jay on the tennis courts with his two daughters. Their family goal is to go to all four tennis majors in New York, France, Australia, and England.