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Eric Walczykowski​

Navigating the Talent Gap in Go-to-Market Strategies: Insights from Industry Leaders

By Mike Hoffman | August 15, 2024

While 87 percent of CEOs agree that having the right people with key go-to-market skills is crucial to their success, only 46 percent think they have it right. Those are the findings from recent research conducted by SBI, a go-to-market (GTM) growth advisory firm.

Mike Hoffman

Mike Hoffman

Experienced executive leader with a demonstrated history of value creation through growth strategies in the technology, industrial, and software markets. Highly skilled in Enterprise Software/technology, International Business, Go-to-market Strategy, and Global Talent Acquisition.